F3PR: LeBron James to receive President's Award during 52nd NAACP Image Awards

PRESS RELEASE

LEBRON JAMES TO RECEIVE PRESIDENT'S AWARD
DURING 52^nd NAACP IMAGE AWARDS

BEVERLY HILLS, CA (March 25, 2021) – The NAACP today announced that NBA superstar, business entrepreneur, and philanthropist, LeBron James, will receive the prestigious President’s Award during the 52^nd NAACP Image Awards. Additionally, six-time NAACP Image Awards Winner, Anthony Anderson, will return as host of this year’s two-hour LIVE TV special, which will air on BET, Saturday, March 27th at 8/7c, and will be simulcast across ViacomCBS networks including CBS, BET Her, Comedy Central, Logo, MTV, MTV2, Paramount, Pop, Smithsonian, TV Land, VH1, BET PLUTO, and CMT.

The President’s Award is presented in recognition of special achievement and distinguished public service, with previous recipients including Rihanna, Shawn “JAY-Z” Carter, Jesse Jackson, Lauryn Hill, Soledad O’Brien, Colin Powell, Condoleezza Rice, and Muhammad Ali, among others.

“LeBron James is one of the greatest athletes of his generation, and through his work both on and off the court, has transcended beyond sports to become a cultural icon,” said NAACP President and CEO Derrick Johnson, who will present the award to LeBron James during the LIVE TV special. “This is nowhere more evident than over the past year, where LeBron has used his platform to speak out on issues that were directly affecting the Black community including voting initiatives, police brutality, and racial inequality. LeBron epitomizes the type of leadership, sportsmanship, and commitment to social justice that we seek to highlight with our President’s Award.”

Alongside his incredible achievements on the court – which include four NBA MVP Awards, four NBA Championships, four NBA Finals MVP Awards, and two Olympic gold medals – off the court, LeBron has used his platform to inspire and uplift others through the LeBron James Family Foundation, which invests its time, resources and passion into creating generational change for kids and families through a focus on education and co-curricular educational initiatives including the groundbreaking, public I PROMISE School, I PROMISE Village by Graduate Hotels that provides transitional housing for families, and House Three Thirty that will offer job training and financial health programming, as well as More Than A Vote, a coalition of Black athletes and artists LeBron founded in 2020 that is dedicated to educating, energizing and protecting Black voters.

As a business entrepreneur, James has infused his commitment to empowering others into the business and entertainment sectors through The SpringHill Company, which unites three companies he co-founded with Maverick Carter including UNINTERRUPTED, the athlete empowerment media and consumer product company, SpringHill Entertainment, the premium scripted and unscripted film and television production company and The Robot Company, the brand and culture consultancy. With a diverse team committed to creating the most culturally inspired brands, entertainment and products, The SpringHill Company is telling important stories, empowering diverse creators, and connecting brands and consumers to culture and entertainment. Coupled with his achievements in sports, business, philanthropy and activism, James’s diverse business portfolio of innovative partnerships and investments has established him as one of the most influential figures in the world.

The 52^nd NAACP Image Awards is presented by Wells Fargo, and sponsored by AT&T, FedEx, Nike, Bank of America, American Airlines, Airbnb, Alaska Airlines, AARP, Ford, and Hilton.

The NAACP Image Awards honors the accomplishments of people of color in the fields of television, music, literature, and film and also recognizes individuals or groups who promote social justice through creative endeavors.

The 52^nd NAACP Image Awards is produced by Hudlin Entertainment and The Gurin Company. Executive Producers Connie Orlando, Reggie Hudlin and Phil Gurin, Co-Executive Producer Byron Phillips, and Producer Robin Reinhardt.

For all information and the latest news, please follow NAACP Image Awards on Instagram @NAACPImageAwards.

ABOUT THE NAACP
Founded in 1909 in response to the ongoing violence against Black people around the country, the NAACP (National Association for the Advancement of Colored People) is the largest and most pre-eminent civil rights organization in the nation. We have over 2,200 units and branches across the nation, along with well over 2M activists. Our mission is to secure the political, educational, social, and economic equality of rights in order to eliminate race-based discrimination and ensure the health and well-being of all persons.

ABOUT BET
BET, a subsidiary of ViacomCBS Inc. (NASDAQ: VIACA, VIAC), is the nation’s leading provider of quality entertainment, music, news and public affairs television programming for the African-American audience. The primary BET channel is in 90 million households and can be seen in the United States, Canada, the Caribbean, the United Kingdom, sub-Saharan Africa and France. BET is the dominant African-American consumer brand with a diverse group of business extensions including BET.com, a leading Internet destination for Black entertainment, music, culture, and news; BET HER, a 24-hour entertainment network targeting the African-American Woman; BET Music Networks – BET Jams, BET Soul and BET Gospel; BET Home Entertainment; BET Live, BET’s growing festival business; BET Mobile, which provides ringtones, games and video content for wireless devices; and BET International, which operates BET around the globe.

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F3PR: Barack Obama joins LeBron James and Maverick Carter for a special edition Of HBO’s The Shop: Uninterrupted, debuting October 30

PRESS RELEASE

FORMER PRESIDENT BARACK OBAMA JOINS
LEBRON JAMES AND MAVERICK CARTER
A SPECIAL EDITION OF THE SHOP: UNINTERRUPTED, DEBUTING OCTOBER 30

Free Viewing for Non-HBO Subscribers
Available October 31 Through November 28

The Shop: Uninterrupted, starring LeBron James and Maverick Carter, offers unfiltered conversation and debate with some of the biggest names in sports, culture, politics, music and entertainment. An all-new special edition featuring a conversation between James, Carter, and the 44^th President of the United States, Barack Obama, debuts FRIDAY, OCTOBER 30 at 9:00 p.m. ET on HBO and will be available to stream on HBO Max.

The episode will be available for free viewing for non-HBO subscribers from Saturday, October 31 at 10:00 a.m. ET through Saturday, November 28 at www.HBO.com, www.YouTube.com/HBO, www.HBOMax.com and www.YouTube.com/HBOMax. This episode was produced under COVID-19 guidelines.

“Two years ago, LeBron and Maverick created a unique forum with The Shop,” said Nina Rosenstein, Executive Vice President, HBO Programming. “Their conversation with President Obama is candid, compelling and urgently relevant.”

About More Than A Vote
James and Carter launched More Than A Vote earlier this year in June in the aftermath of the unjust murders of George Floyd and Breonna Taylor. More Than A Vote is a coalition of Black athletes and artists focused on educating, energizing, and protecting Black voters and fighting the lies and systemic, racist voter suppression that stands in the way of Black voices being heard at the ballot box. The group’s efforts also include converting sports venues into voting locations, recruiting over 40,000 poll workers in Black communities, combating misinformation that targets Black voters, and mobilizing Black voters to make a plan to vote with compelling content.

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F3PR: Audible teams up with The SpringHill Company for multi-project development deal

PRESS RELEASE

AUDIBLE TEAMS UP WITH THE SPRINGHILL COMPANY
FOR MULTI-PROJECT DEVELOPMENT DEAL

The Collaboration Kicks Off with
More Than A Vote: Our Voices. Our Vote.,
A Timely Audio Special from
Audible's Words + Music Lineup
in Support of More Than A Vote Initiative

The More Than A Vote Special
Will Premiere October 27
Exclusively on Audible

NEWARK, N.J. – October 22, 2020 – Audible Inc., the world’s largest producer and provider of original spoken-word entertainment and audiobooks, today announced a multi-project development deal with The SpringHill Company, founded by NBA superstar LeBron James and his longtime business partner Maverick Carter, to produce exclusive audio content. The multi-project slate, focusing on culturally influential content, kicks off with More Than A Vote: Our Voices. Our Vote. The first-of-its-kind special, produced in collaboration with Cadence 13, will launch in support of the More Than A Vote initiative, a new voting rights organization led by a coalition of Black athletes and artists including James aimed at combating voter suppression and misinformation that disproportionately disenfranchises communities of color. More Than A Vote is available for pre-order today at Audible.com/morethanavote, and will premiere on October 27th for free within the Audible Premium Plus catalog.

"Influential creators like LeBron, Maverick, and the SpringHill team keep us motivated to continue creating storytelling experiences that spark critical conversations and cultivate change," said Rachel Ghiazza, Executive Vice President, Head of US Content at Audible. "Joining forces with this fearless group, we strive to empower our millions of listeners and provide resources to elevate their voices, and what better way to start than with an inspiring Words + Music special to reinforce the mission of LeBron's More Than A Vote initiative."

More Than A Vote: Our Voices. Our Vote., co-hosted by Tiffany D. Cross (media and political analyst and author of Say It Louder!: Black Voters, White Narratives, and Saving Our Democracy) and Wesley Lowery (60 Minutes correspondent), offers an educational deep dive into the history and the truths of voting. Through storytelling, interviews, archival audio and song, the program will draw on the wisdom, humor, and talents of a remarkable group of entertainers, writers, public officials, athletes and artists including:

• Leon Bridges, Grammy-winning Artist
• LaTosha Brown, Co-Founder, Black Voters Matter
• Andra Day, Grammy-nominated Artist
• Addisu Demissie, Executive Director, More Than A Vote
• Rutha Mae Harris, Freedom Singer and Civil Rights Legend
• LeBron James, Co-Founder, More Than A Vote
• Martha S. Jones, Professor History, Johns Hopkins University
• Desmond Meade, President, Florida Rights Restoration Coalition
• Jalen Rose, ESPN Analyst and More Than A Vote Member
• Amanda Seales, Actress and Comedian
• Tommie Smith, Olympic Athlete
• Octavia Spencer, Oscar®-winning Actress
• Maria Taylor, ESPN Analyst and More Than A Vote Member

The exclusive audio special will also incorporate facts about the electoral process and education around the very real threat that voter suppression poses to American democracy – specifically in African-American communities.

Two additional audio original projects from The SpringHill Company are currently in development exclusively for Audible. Timing and further details are forthcoming.

The More Than A Vote special will be part of Audible’s Words + Music, a growing collection of original audio productions combining storytelling and music, designed exclusively for Audible listeners.

Projects produced under this deal will join a series of best-in-class Audible Originals including recent releases such as The Pursuit of Healthiness with Blake Griffin, the #1 New York Times best-selling audio fiction title The Sandman from Neil Gaiman, performed by James McAvoy, Kat Dennings and Michael Sheen, Letters from Camp, produced and performed by Jamie Lee Curtis, and Bluebird Memories: A Journey through Lyrics & Life performed by Common, among many more.

For more information on this title, please visit Audible.com/morethanavote.

ABOUT MORE THAN A VOTE
More Than A Vote is a nonprofit social justice organization founded by Black athletes and artists dedicated to Black political empowerment. In 2020, More Than A Vote is focused on educating, energizing, and protecting Black voters and fighting the lies and systemic, racist voter suppression that stands in the way of Black voices being heard at the ballot box.

ABOUT THE SPRINGHILL COMPANY
The SpringHill Company is a global consumer and entertainment brand created to empower greatness in every individual. The SpringHill Company unites three companies built by LeBron James and Maverick Carter: UNINTERRUPTED, the athlete empowerment media and consumer product company, SpringHill Entertainment, the premium scripted and unscripted film and television production company and The Robot Company, the brand and culture consultancy. With a dynamic and diverse team committed to creating the most culturally inspired content, entertainment and products, The SpringHill Company is built to be the defining brand for a new generation.

ABOUT AUDIBLE, INC.
Audible, Inc., an Amazon.com, Inc. subsidiary (NASDAQ:AMZN), is the world’s largest producer and provider of original spoken-word entertainment and audiobooks, offering customers a new way to enhance and enrich their lives every day. Audible content includes more than 550,000 audio programs from leading audiobook publishers, broadcasters, entertainers, magazine and newspaper publishers, and business information providers.

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