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Wednesday, February 14, 2018

F3PR: Crumble Catering serving up the Elton John AIDS Foundation Academy Awards viewing party

Film Flam Flummox

PRESS RELEASE

CRUMBLE CATERING SERVING UP
THE ELTON JOHN AIDS FOUNDATION
ACADEMY AWARDS® VIEWING PARTY

A Labor of Love with Chef Wayne Elias and
Chef Joan Roca of El Celler de Can Roca


HOLLYWOOD, CA – On Sunday, March 4, 2018, at West Hollywood Park in West Hollywood, CA, Crumble Catering will once again kick into high gear, preparing over 1,000 five-course meals in a massive undertaking seamlessly executed by some of the top Chefs in the industry. As the official caterers for the Elton John AIDS Foundation Academy Awards Viewing Party for a 15th year, they are tasked with serving and pleasing the palates of Hollywood's biggest A-listers.

This year, thanks to BBVA Compass, Crumble and Chef Wayne Elias team up with Chef Joan Roca of El Celler de Can Roca, a Michelin three-star restaurant located in the medieval city of Girona in Catalunya in Northern Spain. The talented Chef and his brothers Jordi and Josep Roca are masters in their respective art of cuisine with Joan handling primary Chef duties, Jordi as patissier, and Josep as sommelier. Their food is complex, incorporating cutting-edge techniques and multiple ingredients to create highly stylized plates. Their dishes are designed to evoke memories, emotions and the landscape of their hometown in Northern Spain.

When it comes to creating mouth-watering and inspiring cuisine, Chef Wayne and his business partner of 27 years Chris Diamond, co-owners of Crumble Catering and the Los Feliz restaurant Rockwell: Table & Stage, are veterans in the field.

Diamond commented, “Going into our 15th year working with the Elton John AIDS Foundation for their annual Oscars soiree has been nothing short of an absolute dream come true!”

The planning for this year’s party literally commences at the conclusion of the previous year. Chef Wayne works hand-in-hand with Diamond and Chefs Joan, Jordi, and Josep Roca and his team on a one-of-a-kind-menu for the most discerning group of assembled VIPs and donors.

On tap this year is yet another sumptuous five-course dinner served on-site where all the action takes place, with a plethora of big screens broadcasting the live Oscar telecast. West Hollywood Park is transformed into a city within a city, with a sprawling array of custom-built pavilions featuring sparkling décor, state of the art lighting, projection, and displays. It takes an army of 150 servers and bartenders and 70 kitchen staff to make the evening flawless.

For Chef Wayne, being such an integral part of this event is an honor, remarking, “It’s a true test of nerve and skill having to prepare such a large amount of courses for some of the most recognizable people in the world. It takes a village, and I am proud to serve alongside my hard-working team.”

From its humble beginnings in 1992, the Elton John AIDS Foundation has raised more than $400 million over the past two decades to challenge discrimination against people affected by the epidemic, prevent infections, provide treatment and services, and motivate governments to end AIDS.

Over the years, Crumble Catering has catered hundreds of A-list events from Harry Potter to Criminal Minds Beyond Borders, to Creed, Live By Night; along with cast and crew screenings for Argo, Coat of Many Colors, and Cloud Atlas. Most recently Crumble Catering has provided services to major events and premieres for Blade Runner 2049, CHiPs, Jumanji, Paddington 2, Spider-Man: Homecoming, Steven Tyler Grammy Viewing Party for Janie’s Fund, John Varvatos, Maxfields and more! Whether it’s an elegant dinner for 10, or a major corporate party for 5,000, Crumble Catering can make it effortless and fun. For more information, visit: CrumbleCatering.com

ABOUT THE ELTON JOHN AIDS FOUNDATION

At EJAF, we believe AIDS can be beaten. We act on that belief by raising funds for evidence-based programs and policies, and also by speaking out with honesty and compassion about the realities of people’s lives. Sir Elton John created EJAF 25 years ago, first in the United States in 1992 and then in the United Kingdom in 1993. Through hard work and with the help of far-sighted individuals, foundations, and corporations, the two foundations together have raised more than $400 million over the past quarter century to challenge discrimination against people affected by the epidemic, prevent infections, provide treatment and services, and motivate governments to end AIDS. The U.S. foundation focuses its efforts on programs in the United States, the Americas, and the Caribbean, while the U.K. foundation funds HIV-related work in Europe, Asia, and Africa. Join us in speaking out, taking action, and contributing to our efforts to achieve a world without AIDS. More information at www.ejaf.org.


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